About
nendo is the Tokyo studio led by Oki Sato, opened in 2002. Its work is in MoMA, the Pompidou Centre, and the V&A. Sato designed the Tokyo 2020 cauldron and led the Japan pavilion at the 2025 Osaka Expo.
For Peach he asked for something careful that does not feel heavy: play and trust in the same mark. The new logo started on 1 April 2026. The aircraft follows in spring 2027.
Clips and notes
Peach
Published with the design note
The reports include a frame of the designer alongside the new aircraft. Peach Aviation supplied the picture.